Louis Grenier
The French guy behind Everyone Hates Marketers
Appears in 309 Episodes
Get Sh*t Done: 4 Steps To Kill Distractions (With Nir Eyal)
He wrote a book about how to build habit-forming products that will get you hooked, and now he's back to help you take control of your time and get sh*t done.My guest ...
F*ck Overnight Success: 3 Ways to Patiently Grow a Profitable Side Project
In the fast-paced world of internet business, the hope of overnight success is rampant. The reality is, it takes time. A lot of it.My guest today is Tommy Griffith, th...
How To Change Careers When You Have No Idea What You're Doing (3 Steps)
He had a successful “cushy” job in San Francisco, but when going to work every day, he noticed that something was missing.After shaking off a case of imposter syndrome...
4 Steps to Launch Your Next Digital Product (Without Sh*tty Growth Hacks)
It can be intimidating when it’s time to launch a new product for your business.Tom Morkes joins the show to explain why a simple and straightforward approach will lea...
[REPLAY] How to Create 100% Accurate & Detailed Buyer Persona
How to create 100% accurate and detailed buyer persona.My guest this episode is Adele Revella, CEO of the Buyer Persona Institute, speaker and author of a top five bus...
Writing & Self-Publishing a Marketing Book: A No-Bull Guide
Making her second appearance on the podcast, April Dunford joins us to share the many learning experiences she took from writing and releasing her book, Obviously Awes...
How to Find out What Triggers Customers to Buy (7-Step Process)
It’s time to get customer-obsessed. Katelyn Bourgoin, the three-times founder, turned growth geek joins the podcast to explain the importance of using customer researc...
How to Position Your Freelance Marketing Business (& Stop Feeling Burn out)
Are you feeling burnt out at the end of your workday? Do you feel like your flailing around with no direction when working with your current clients?Kaleigh Moore was ...
Take F*cking Risks: 3 Ways to Get Noticed
There is no magic formula to helping your brand stand out amongst the crowd. But if there is one takeaway from today’s episode on how to get your brand noticed it is t...
[REPLAY] How to Start a Marketing Agency (a Practical, No-Bull Guide)
So you want to learn how to start a marketing agency? You dream of a new challenge. You’re ready to build a business and a team you look forward to working with each d...
How To Use Humor In Your Marketing To Stand Out And Get More Sales
Not everyone is naturally funny, but every business can make an impactful change to their marketing strategy by infusing humor. Allie LeFevere joins the show today to ...
More Isn’t Always Better – Challenging the Growth at All Costs Mindset
Many companies are constantly in a growth mindset, constantly looking for new ways to increase customers and improve their “vanity” metrics that say more is always bet...
How To Build an Influencer Program That Actually Works
Not everyone likes to use the word influencer when it comes to marketing, but no one can deny that influencers are a key part of most company’s marketing plans.In toda...
How to Secure a Large-Scale Speaking Gig Without Prior Experience
Speaking at a large conference may be intimidating to most people, but today’s guest, Stefanie Grieser, explains why marketers should be actively searching for speakin...
How To Personalize Market Segmentation
Personalization is becoming more common in the world of today’s marketing.What can a company do when some of the most important marketing channels they use are unable ...
How to Fix Your Leaking Sales Conversion Funnel
Stop wasting your marketing dollars and convert your sales leads with a strong conversion funnel.Whether you're breaking even each month, or your funnel is leaking mon...
Growth Loops: The End of Traditional Funnels?
It’s time to stop viewing your business as a funnel.If you want your business to grow more efficiently, it’s time to start implementing growth loops into your business...
How to Use the 80/20 Rule to Work Less and Make More
Most marketing gurus will advise you to market your business everywhere, on every channel possible. Not Perry Marshall.Perry, a best-selling author, speaker, and world...
[REPLAY] 3 Steps to Write Copy That Converts with Joanna Wiebe
Who is Joanna Wiebe?Joanna Wiebe is the original conversion copywriter. She’s the co-founder of Copyhackers and Airstory.co, and she’s written for companies like Wisti...
How to Address Your Customers' Most Serious Concerns & Improve Conversions
Does your sales process line up with your buyer's journey?In this episode, you'll learn why addressing your customer's concerns during the buying experience can reduce...
3 Mistakes Growth Marketing Teams Make (+ How to Avoid Them)
Building a marketing team is hard—especially when you're in the early growth stages of your business.In the beginning, you're still identifying which marketing activit...
7 Honest Ways to Break Through the Noise (Using the Principles Behind Drift’s Success)
Picture this. You've just accepted a new role as the head of marketing with a company. Your ultimate job is to get them noticed. What steps do you take to attract atte...
Your First 90 Days as a Marketer: How to Build Trust and Make an Impact
You want to make an impact, right? Imagine you've just been hired in a new marketing role. What's the first thing you should do to get your foot in the door?In today's...
How to Use Customer Surveys to Sell More (And Better)
Wouldn't you love to get more value out of customer surveys?As we all know, talking to customers is the best way to learn more about your audience.We've covered survey...
[REPLAY] Mark Ritson: 4 Steps to Creating a Marketing Strategy
When it comes to your strategy, nothing is more important than market research.My guest today is Mark Ritson. He’s a marketing expert, consultant, and writer for Marke...
7 Insider Secrets of Video Marketing (With the CEO of Wistia)
Growing your audience faster, storytelling that informs your prospects, and moving your customers down the sales funnel -- these are just a few benefits of video marke...
7 Ways to Win the Hearts and Minds of Your Users
Wouldn't you love to turn every blog post into an acquisition machine?In today's episode, you'll learn how you can use content to acquire users that will stick around....
Conversational Copy: How to Make Your Marketing 10x More Authentic
Does selling ever make you feel gross?In today's episode, you'll learn how to market and write about your products without the sleaze and hype.Nick Usborne has been wo...
An In-Depth Guide to Content Marketing for Long-Term Growth
Want to learn how one B2B marketing campaign made $64 million from a $6,000 budget?Ryan Bonnici joins the podcast to share the exact steps he took and how you can foll...