F*ck Overnight Success: 3 Ways to Patiently Grow a Profitable Side Project

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I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first mini-series features three freelance marketers (copywriter Rob, ecommerce designer Laura, and non-fiction book coach Vicky).

I hope you'll set aside half an hour to watch it through. Maybe with your morning coffee? Or lunch break? Or evening onion soup? And then, the usual "Subscribe, Like, Share" would go a long, long way too.



In the fast-paced world of internet business, the hope of overnight success is rampant. The reality is, it takes time. A lot of it.

My guest today is Tommy Griffith, the Founder of ClickMinded, which is an SEO training course that teaches you exactly how to increase traffic to any website, as quickly as possible.

Tommy shared how he patiently built ClickMinded over the year while working full-time at Paypal, and later Airbnb, the failures he encountered, and some decisions he made along the way that defies popular opinions.

Topics covered:
  • How Tommy got into debt on his first venture towards entrepreneurship
  • How Tommy started out his side project while having a full-time job
  • Finding the first customers from an underrated acquisition channel
  • How living the “Instagram businessman” lifestyle brought Tommy to his career’s lowest point
  • How striking a strategic partnership accelerated ClickMinded’s growth
  • Why Tommy thinks email is still the most important channel
  • What Tommy thinks marketers should learn today that would help them in years to come
  • How talking to customers helped Tommy realized surprising use cases of his product

Resources mentioned:

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Buy my book: book.stfo.io
Watch my YouTube channel: https://www.youtube.com/channel/UCdNXaHHVnVntg5gpveB-5_Q
Take my 60-second quiz: stfo.io/q
See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/
Leave a review on Apple Podcasts: https://apple.co/3p4wL4r
Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARo

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Creators and Guests

Louis Grenier
Host
Louis Grenier
The French guy behind Everyone Hates Marketers
F*ck Overnight Success: 3 Ways to Patiently Grow a Profitable Side Project
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