Website Personalization: What Is It And How To Get Started

Download MP3
I’m so f*cking happy to announce that ​my book, Stand The F*ck Out, is officially available for PURCHASE​! To buy the book—and more!—DIRECTLY from us and support our small business, go to: book.stfo.io

Free Shipping Worldwide • Ripped Apart by 70+ Marketers • Money-Back Guarantee • Secure Online Payment

***


This episode is all about website personalization: what it is, how it works, and how to get it started in your business today.

My guest to discuss this and and his new website personalization tool is Brennan Dunn of Double Your Freelancing and RightMessage.

Brennan explains the benefit of a personalized approach and shares specific ideas you can implement in any size business to get results.

Topics covered:
  • The problems in broad messaging
  • Personalizing your website to customer segments
  • Mapping your funnel and tailoring opt-ins based on subscriber status
  • Branded referrals and easy points to start website personalization
  • Trigger links to identify customer pain points
  • Tools to get started personalizing your website
  • RightMessage technology
  • Brennan’s recommended resources

Resources mentioned:

***

Buy my book: book.stfo.io
Join 14,000+ weirdos who learn to stand the f*ck out with my daily (Mon-Fri) emails: everyonehatesmarketers.com
See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/
Leave a review on Apple Podcasts: https://apple.co/3p4wL4r
Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARo

Finally...

If you're curious about putting your brand in front of my 14,000+ daily newsletter subscribers and/or podcast listeners, email me: louis@stfo.io

🤘

Creators and Guests

Louis Grenier
Host
Louis Grenier
The French guy behind Everyone Hates Marketers
Website Personalization: What Is It And How To Get Started
Broadcast by