Seth Godin's Marketing Secrets to Launching a New Business
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→ God Tier Ads: the only Google Ads training that's up-to-date and actionable af (created by my friend Ed Leake). Get $50 off with the code "BONJOUR-BONJOUR" → godtierads.com/framework/
→ Riverside.FM: I rely on Riverside.FM for all interviews (no more Skype and asking guests to send me their audio... ). Save 20% on any plan with code "BONJOUR". → https://bit.ly/Riverside_BONJOUR
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What would Seth Godin do if he had to launch a brand new business from scratch, anonymously, with only $1,000?
What are Seth Godin's marketing secrets?This week’s episode was a special challenge to my guest, the famous marketer, author and entrepreneur Seth Godin.
I asked him to come up with a business idea on the fly, and walk us through how he would launch an online business with $1,000 and market it to success within 3 months.
Join us as he shares his wisdom and marketing secrets to launching a successful business from the ground up.
Topics covered:
Topics covered:
- Choosing a small niche target audience
- Creating and promoting valuable free content
- Building trust to generate leads and create profit
- Consumer culture and why everybody hates marketers
- Advice and resources for overwhelmed marketers
Resources mentioned:
- Purple Cow by Seth Godin
- Permission Marketing by Seth Godin
- Kevin Kelley - kk.org
- The Cathedral and the Bazaar by Eric Raymond
- Penguin Magic
- Scientific Advertising by Claude Hopkins
- Ogilvy on Advertising by David Ogilvy
- The War of Art by Steven Pressfield
- The Art of Possibility by Rosamund and Benjamin Zander
- Daft Punk: 5 Marketing Lessons to Make Your Business Famous
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→ Join 11,000+ weirdos who learn to stand the f*ck out with my daily (Mon-Fri) emails: everyonehatesmarketers.com
→ See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/
→ Leave a review on Apple Podcasts: https://apple.co/3p4wL4r
→ Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARo
Finally...
If you're curious about putting your brand in front of my 11,000+ daily newsletter subscribers and/or podcast listeners, email me: louis@everyonehatesmarketers.com
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