Laura Roeder: Here's Why Digital Marketers Should Never Lie
Download MP3I’m so f*cking happy to announce that my book, Stand The F*ck Out, is officially available for PURCHASE! To buy the book—and more!—DIRECTLY from us and support our small business, go to: book.stfo.io
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Free Shipping Worldwide • Ripped Apart by 70+ Marketers • Money-Back Guarantee • Secure Online Payment
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My guest today is Laura Roeder, CEO of MeetEdgar.com, a social media tool that helps you re-share older content your audience may have missed the first time.
Laura is a former social media consultant who built her audience and knowledge to bootstrap and build the very successful MeetEdgar.com.
Listen to Laura’s advice on marketing approach, her recommended resources and simple strategies to be a better non-nonsense social media marketer.
- Laura’s background in a self-employed family and her sources of personal motivation
- MeetEdgar visitor and conversion rate metrics
- Product-market fit, evaluating and growing a business
- Why you should NEVER lie as a marketer
- Using competition to your advantage
- The absolute importance of marketing in consumer purchases
- Current “best practices” in social media that are completely false
- Using software to advance your marketing
- Specific tactics for social media ads
- Recommended resources for marketers
Resources mentioned:
- MeetEdgar.com
- Made to Stick: Why Some Ideas Survive and Others Die by Chip Heath
- Positioning: The Battle for Your Mind by Al Ries
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→ Buy my book: book.stfo.io
→ Join 14,000+ weirdos who learn to stand the f*ck out with my daily (Mon-Fri) emails: everyonehatesmarketers.com
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→ Leave a review on Apple Podcasts: https://apple.co/3p4wL4r
→ Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARo
→ Buy my book: book.stfo.io
→ Join 14,000+ weirdos who learn to stand the f*ck out with my daily (Mon-Fri) emails: everyonehatesmarketers.com
→ See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/
→ Leave a review on Apple Podcasts: https://apple.co/3p4wL4r
→ Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARo
Finally...
If you're curious about putting your brand in front of my 14,000+ daily newsletter subscribers and/or podcast listeners, email me: louis@stfo.io
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