Know Your "Enemies" — A Practical Guide to Competitive Intelligence

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This episode gets real about knowing your competition and using that knowledge to stand the f*ck out. Louis and competitive intelligence expert Andy McCotter-Bicknell rip apart the "customer-obsessed" BS and show you why keeping a close eye on your "rivals" is paramount.

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Creators and Guests

Louis Grenier
Host
Louis Grenier
The French guy behind Everyone Hates Marketers
Andy McCotter-Bicknell
Guest
Andy McCotter-Bicknell
Head of Competitive Intelligence at Appolo.io
Know Your "Enemies" — A Practical Guide to Competitive Intelligence
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