Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast | Google's Scary Future: What Every Marketer Should Know

Google's Scary Future: What Every Marketer Should Know

September 12, 2017 / 55:21/S1:E27 Download MP3

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Today’s episode is all about the future of Google in the long-term and the consequences for users and marketers worldwide.

My guest is Barry Adams, an SEO Consultant at Polemic Digital, co-chief editor at State of Digital and public speaker at conferences such as Learn Inbound and PubCon.

Listen to our conversation about the future of internet, the tough questions that marketers will face, and what you should do about it.

Topics covered:

The history of Google and SEO
Overblown marketing hype
Google positioning itself as an essential utility
Educating others about Google’s business model
How Google gathers data
Responsibility and bias in search engine results
The fake news phenomenon
Barry’s recommended resources

Resources mentioned:

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→ Buy my book: book.stfo.io
→ Join 14,000+ weirdos who learn to stand the f*ck out with my daily (Mon-Fri) emails: everyonehatesmarketers.com
→ See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/
→ Leave a review on Apple Podcasts: https://apple.co/3p4wL4r
→ Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARo

Finally...

If you're curious about putting your brand in front of my 14,000+ daily newsletter subscribers and/or podcast listeners, email me: louis@stfo.io

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Creators and Guests

Host

Louis Grenier

The French guy behind Everyone Hates Marketers

Google's Scary Future: What Every Marketer Should Know

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