Funnels Don't Build Businesses: Here's What Does
Download MP3Forget the "easy money" funnel fantasy. We're exposing the truth about building a business that lasts, without the hype and empty promises. Get ready to ditch the shortcuts and build something... for real.
- (00:00) - Intro
- (02:19) - Facebook funnel's story
- (07:42) - The difference between a funnel business approach and a real business
- (09:20) - The importance of the backend in a business
- (15:23) - The weaknesses of the influencer model
- (20:14) - The 5 Lightbulbs Framework
- (26:56) - How to implement the framework
- (31:55) - What is a good argument to sell your product?
- (38:14) - How to spot the right claim?
- (42:59) - The claim-proof model
- (53:01) - Summary
- (55:00) - Billy's top 3 resources
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→ Leave a review on Apple Podcasts: https://apple.co/3p4wL4r
→ Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARo
→ Join 14,000+ weirdos who learn to stand the f*ck out with my daily (Mon-Fri) emails: everyonehatesmarketers.com
→ See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/
→ Leave a review on Apple Podcasts: https://apple.co/3p4wL4r
→ Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARo
Finally...
If you're curious about putting your brand in front of my 14,000+ daily newsletter subscribers and/or podcast listeners, email me: louis@everyonehatesmarketers.com
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