3 Steps to Repurposing Your Content for Every Channel
Download MP3In this episode, I talk to a real risk-taker, Harry Dry. He's done his research, knows his channels, and he's even grabbed the attention of Kanye West.He also runs Marketing Examples, a company who, surprisingly enough, provides a selection of real-world marketing examples. He has a gift for repurposing content depending on the channel and in today's podcast, he takes you through the process step-by-step.
Topics covered:
- Why most marketing content strategies don’t work
- How to recognise an article that’s been written by someone who doesn’t care
- Using a Twitter thread to promote an article
- Building connections on LinkedIn and marketing yourself on Reddit
- Researching your channels well and and understanding the nuances of each
- Why consistency is the key to building trust
- The reason that direction is more important than speed
- Writing your emails as though they were for your mum and dad
Resources mentioned:
- Marketing Examples
- Copywriting Examples
- Kanye Story
- Top Dawg Entertainment
- Slack
- Privy
- Dave Gerhardt on EHM
- Barametrics Growth Manifesto
- Matthew Kobach’s Twitter
- Sales for Founders
- Exploding Topics
- Dude with Sign
- Quora
- Ogilvy on Advertising - David Ogilvy
- Indie Hackers (C.S. Allen’s comments)
- 22 Immutable Laws of Marketing - Al Ries
- Growth Design
***
→ Join 14,000+ weirdos who learn to stand the f*ck out with my daily (Mon-Fri) emails: everyonehatesmarketers.com
→ See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/
→ Leave a review on Apple Podcasts: https://apple.co/3p4wL4r
→ Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARo
→ Join 14,000+ weirdos who learn to stand the f*ck out with my daily (Mon-Fri) emails: everyonehatesmarketers.com
→ See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/
→ Leave a review on Apple Podcasts: https://apple.co/3p4wL4r
→ Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARo
Finally...
If you're curious about putting your brand in front of my 14,000+ daily newsletter subscribers and/or podcast listeners, email me: louis@everyonehatesmarketers.com
🤘
Creators and Guests
